YouTube Analytics : The Definitive Guide (2023)

Youtube is one of the biggest and essential platforms of this era. If you want your business to grow at a higher rate then mastering youtube marketing and promotions can assist you greatly.

You need to know all the right analytics to perform better on this platform.

This can be easily done if you know the YouTube Analytics guide because it contains all the essential details that you will need to dominate the market.

Here is the deal!!!

In this review, we will provide you all kinds of assistance related to YouTube Analytics. It will happen because we will give you the perfect YouTube Analytics guide.

You will get to know the essential metrics that play an important role in creating all the analytics on the Youtube platform.

Knowing the right benefits can be an amazing choice. It will give you an edge to promote your business and take it to the next level.

As Youtube is a famous platform and has some of the greatest user bases, you can easily build up your brand from the scratch and gain success.

let’s get started…

We will head straight towards the best YouTube Analytics guide to have every detail that you are looking for.

We will give you a better chance of understanding YouTube Analytics and how you can use them for your benefit.

Before we dive further into the depths of the YouTube Analytics guide, you need to know how to use YouTube Analytics and what they are really for.

This will give a better perspective.


How to Use YouTube Analytics?

YouTube Analytics : The Definitive Guide (1)

To understand YouTube Analytics and Metrics won’t be much of a difficulty. But the actual challenge here is to find them in the first place.

Hence we are here with this YouTube Analytics Guide that will help you a lot.

Here’s the deal!

You can dig into basic data around the YouTube channel and use the Analytics tool.

But hold up, you need to go through 1 simple step before continuing. Let’s first discuss how to create a channel for your business on YouTube.

If you intend to create a channel then you will need a brand account. The reason for creating is that it allows you to assign various owners and managers to the channel.

These features make it pretty easy to handle the business account.

Hence to create a brand account, all you need is to follow up these easy steps:

  • If you have a YouTube account, log in there.
  • There is a profile icon on the top right side, click on it.
  • Next, click on Creator Studio and then to the cogwheel icon.
  • Now, here will be the Creator Studio dashboard. There you will see some basic analytics in the mid of your screen.
  • The menu with Analytics is at the left corner of this panel. Once you click on this option, it navigates you to the main Analytics dashboard.

General Features of the YouTube Analytics Panel:

On the right side of every analytics page, the overview header has drop-down menus. In this section, for the data examined, you can easily narrow down the time.

Though you can change the settings according to your will the default settings show 28 days.

For specific geographical insights, filter it by country/continent depending on the analytics page.

To consume numbers you will find an Export report button in the top right. It allows you to export datasets as Excel or CSV text files.

It only gets better!

If you get confused by any option on YouTube, there will be a small grey question mark icon. Click on this icon so you can check out the tooltips.

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YouTube Metrics: What to Measure to Improve Video Performance:

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If you want to get a better understanding of video analytics features. Then YouTube Analytics Guider is the optimal choice to help you.

There are 3 major sections of these features listed below:

  • Watch time reports
  • Revenue reports
  • Interaction reports

We will start from watch time reports as they contain most of the stats like retention and watch time views.

Watch Time Reports:

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Ever wondered how the data from your YouTube channel gets compiled? Well, the answer is a Watch time report that compiles it.

Then the individual video on your channel, engagement from YouTube’s mobile apps.

Below we have jotted down the most important watch time analytics for you. Also, we listed all the questions they answered:

  • Watch time: what is the number of videos I have? People watch these videos for how long?
  • Audience retention: when do people interact with my content? When do people stop watching the videos? How much is the consistency in videos watched by people?
  • Demographics: which are the countries my views coming from? Who’s watching these videos?
  • Playback locations: where are my videos actually played by people?
  • Traffic sources: where do people discover these videos of mine?
  • Devices: what is the percentage of views coming from mobile, desktop, or other devices?

This can be an important thing if you are going through the YouTube Analytics guide for better assistance.

The watch time reports help you know the engagement details of the viewers.

It will also enable you to drive your content quality higher and allow you to provide the viewers with the things that they want.

Also Read: 15 Best Action Cameras In [2020] – (Review)

Watch Time and Views:

YouTube Analytics : The Definitive Guide (4)

Views and watch time might be on the same page yet both have independent stats. When a YouTube video is watched for at least 30 seconds or longer, then it earns 1 view.

The majority of us know that any video’s success depends on the number of views.

Views are the key determining factor that can make or break it. But the fact is these views are merely a vanity metric from a marketing point of view.

In case you are not aware of the term vanity metric, let us help you. These are the number that actually doesn’t matter and can be easily changed.

These don’t have any direct correlation with business success nor an accurate method.

Here’s the kicker!

The fact about well-optimized videos is that they have a higher organic number of views.

This points to a prominent ranking of the videos on YouTube’s search pages. It can be an amazing thing for you if you want to be the best in your niche.

Simply divide the watch time by total views, you can get the Average view duration. Here is the formula:

Watch time ÷ Views = Average View Duration

When talking about the statistics, the average view duration is important. Either you can measure it on the basis of per-video or as a whole the average time people spend on your channel.

A higher average view duration points to the fact that you have held the max attention of viewers. YouTube’s algorithm will notice this and videos will strike higher in search pages.

Want to know the best part?

This can be your tool to boost the chances of your content appearing in the Suggested list. As the number of high retention rates on videos increases, the channel will rank higher.

Audience Retention:

If you want to track your viewer’s engagement over time than using an audience retention report. Not only can you find the average view duration stats.

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But you can have insights about your videos stacking up, or the videos best performing, etc. Based on the watched percentage, the Retention gets calculated.

The retention rate will be 50% if a minute long videos get watched for 30 seconds. There are two sorts of audience retention tracked by YouTube.

Either it is Absolute audience retention or Relative audience retention. Below the retention graph, you will see a list.

To switch between the videos you can click on them and scroll back up.

Absolute Audience Retention:

If you want to get an in-depth view on your YouTube Analytics then here’s the deal!

The exact moments that are most watched in your videos and where most people tend to drop off. Absolute audience retention is responsible to show these moments.

Check the retention graph to determine the highlights of a high-performing video. In case you want to get a better know-how about engaging trends, this can help you out.

Also, pinpoints what the audience wants to see, guides content creation efforts.

It only gets better!

The same is the case for videos with the least retention or poor performance. The same graph can show you where the viewers stopped watching your videos.

Hence you can pinpoint the lagging parts and make necessary adjustments.

A lot of us don’t actually know that urges you to focus on the first 15 seconds of the videos. These seconds contain the introductions having major drop-off rates.

Thus if any of you notices such lack of engagement in 15 seconds, follow these tips:

  • For the accurate reflection of the content, change the video description
  • Shorten or remove a lengthy introduction
  • Address the topic right away to grab more attention

Relative Audience Retention:

Relative audience retention is different from absolute audience retention. It focuses on the retention rates of your videos compared to other of the same length.

The best part about the comparison is that it only involved duration, not content. Though it is not a useful statistic as absolute audience retention.

Yet it allows you to compare the content of your videos with other videos on YouTube.


YouTube Analytics : The Definitive Guide (5)

You can check out the demographics to find out about people who watch your videos. These can be gender, age, geographical location, etc.

When you get to know more about your audience it can help you with YouTube Analytics.

Also, you can make smart decisions for targeted marketing. Or this can be helpful to engage with marketers you previously didn’t consider.

What’s the bottom line?

If you are producing content expecting to find a certain demographic audience. Yet the results seem to vary your expectations then use this knowledge.

You can change your tone, your choice of words, and more things based on the new target audience. For winning more subscribers, you need to have appealing demographics.

As a result, your videos will be twice as popular among them compared to people who only pass through.

Playback Locations:

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If you want to know about your videos and where are they played/watched. Playback locations is a feature that can help.

Either it’s watched on YouTube or via another online source anywhere in the world. In case, you want to check out the traffic from the outside pages.

Here’s the deal!

Below the graph will be a list, scroll down to that list. Then, click on Embedded in external websites and apps option.

It brings you a list of all the places within the selected data range where videos were watched. Once you find out all the places your videos are being watched.

You can not only optimize the ad spent in these locations. But also it will give you max reach for your money.


Also, this allows you to get insights into the browsing and watching habits of your audience. Thus you can work on new, innovative marketing plans and partnerships.

Also Read: The Best Video Format for YouTube [Updated Guide]

Traffic Sources:

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Another important metric to enhance YouTube Analytics is traffic sources. To understand how people find your videos is an important factor.

Traffic sources help you to do so by clicking on each item of the graph. This will reveal all the specific information relevant to that particular category.

A viewer might search up your videos by a specific search term or a keyword. Or it can be the result of a traffic boost due to prominent featuring.

In short, all these questions are easily answered with these metrics. When you examine the traffic source data, you get a detailed look at the channel’s reach.

This data can be the stats of paid traffic, organic traffic, etc.


By devices, you get to know a lot about the percentage of users watching your videos. Either it can be via mobiles, desktop, smart TV, games console, or tablets.

Any of these devices out an impact not only on viewers but also on the content type they watch. Alongside, it also impacts the way people interact online.

Take a look at mobile users, always in a rush, prefers to watch on-the-go, inclined towards teensy videos. Whereas when we take a look at desktop users, they have more time.

What’s the bottom line?

All you need to achieve here is a perfect balance between different devices. There are people of many kinds and each person has its own preference of devices.

The fastest pacing viewers are smart TV viewers with doubling numbers each year.

Interaction Reports:

Likes, comments, shares, dislikes, and subscribers. These are the major interaction metrics shared by the viewers.

If you directly want to understand the response of the viewers, these are your tools. Check out this data to find the best opportunities required.

And try to reach out and build more subscribers.

How to Improve Your YouTube Search Rankings?

YouTube Analytics : The Definitive Guide (8)

Source: backlinko

If you leverage the takeaways from YouTube Analytics, this improves your YouTube SEO.

The best practice is to produce valuable, high-quality content that engages people. It can be in use with any sort of SEO, shared with friends.

Want to know the best part?

Here we have jotted down the best tips for improving the SEO. This will help you in ranking your video high on Search and Suggested videos pages.

Include Keywords in Your Video Description:

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Here you can use Google’s Keyword Planner, as it can be dual useful. You can find some relevant keywords and it let you perform competitive analysis.

Then pick up the keywords that are in use by other YouTubers in your niche.

These are often included in their video descriptions so choose the ones that make sense to you. Then there is another stunning feature to boost YouTube Analytics.

Tags can help you navigate with the appearance of your videos on organic search. The plus point is that you are allowed to add up to 500 words in your tags via YouTube.

Now, the only limitation here is to be in line with the topic of your video.

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Follow the Rules:

One of the key rules to improve the SEO is; follow YouTube’s guidelines on metadata. Now, to some people, this may not be a big deal but it actually is.

There is a whole range of other policies of YouTube for the content allowed to include in videos. The best part of these rules is that the majority are common ones and not hard to follow.

Upload Videos Regularly:

We all are aware of the fact that with every passing day YouTube’s gaining popularity.

In fact, over time it became more common among the younger generation compared to TV.

Here’s the deal!

On a predictable schedule, the impulse for content is still the same. Hence if you elevate an audience that always counts down for your next video.

Voila! You have earned rank on YouTube and are on the right track.

Also Read: How to Do YouTube Keyword Research In 2020

Benefits Of Youtube Analytics Guide:

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1- Alteration Of Your Content:

This is one of the major benefits that the Youtube Analytics Guide provides you to gain better engagement from the audience.

They can help you in knowing the right type of content to create for your users.You can simply analyze which type of content gets higher engagement.

Use this information to grow your user base and gain a better and wider viewership.

2- Helps in Optimization:

When you post videos on youtube, it is necessary that you know how to optimize the description of your videos and the whole name of it.

This will give you a solid breakthrough in gaining more viewers for your content and your video will rank higher.

Use the Matrices given in the Youtube Analytics Guide to master this skill.

3- Keyword Placement and Promotions:

Keywords are some of the essential things that can help you get a better reach on your youtube content.

The videos you post on YouTube can not find their way towards the audience if you do not have the right type of keywords associated with them.

They are the reason how you can rank higher in the search engine results too.

Wrapping It All Up!

These are all the essential things that you should know scouring through the YouTube Analytics guide.

It has detail on every aspect that you need to know regarding the YouTube Analytics and how you can easily know every detail about it.

I am pretty sure that you will love all the information in this review.

The reason behind it is that all the information in this YouTube Analytics guide is well researched in every aspect.

This makes everything useful and authentic for users who want to gain better information.

All the pieces of content regarding the YouTube Analytics guide are listed in such a way that the readers can get to know anything right away.

The whole thing is perfectly organized and placed properly for your benefit.

We hope that after gaining all the information regarding the YouTube Analytics, you will be able to understand everything related to it.

But if there is still something which is left unclear then there is no need to worry about it. The good thing is that we are always here to help you and assist you properly.

You can ask us anything that you find difficult in this whole review. We will give you simple and effective solutions for the problems in the YouTube Analytics guide.

This will be done after analyzing all your queries and questions and making sure you will have the right solution for solving the problem.

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We just want you to stay connected with tons of amazing and useful updates related to the topics you love.

Until then we sincerely wish you to have a remarkable experience with the YouTube Analytics guide.


How do I analyze YouTube Analytics? ›

Get to YouTube analytics
  1. Open the YouTube app .
  2. Tap your profile picture. Your channel.
  3. From the middle menu, tap Analytics to view the following reports within the All, Videos, Shorts, and Live tabs:

What Analytics Should I track on YouTube? ›

The 8 YouTube metrics you should focus on
  • Traffic sources.
  • Impressions and click-through rate (CTR)
  • Watch time and average view duration.
  • Key moments for audience retention.
  • Likes, dislikes, and comments.
  • Demographics.
  • Returning/unique viewers and subscribers.
  • Watch time for subscribers.
28 Jan 2022

What does the audience tab in YouTube analytics tell you? ›

The Audience tab in YouTube Analytics gives you an overview of who's watching your YouTube videos and insights on their demographics. The key metrics card shows your returning & new viewers, unique viewers, subscribers, total members.

Can you check a Youtubers Analytics? ›

To see other YouTube channel statistics such as average view duration, watch time, click-through rate, audience retention, and target audience, you'll need to use a third-party YouTube Analytics tool. Creators can't technically view YouTube Analytics for other channels within YouTube Studio.

Does rewatching a YouTube video count as a view? ›

YouTube's views aren't unique; replays and re-visits are counted in the view count. You can see your number of unique viewers in your YouTube analytics dashboard.

Which traffic source is best in YouTube? ›

“Ranking” refers to where a video ranks in search results, as well as the likelihood it will appear as a suggested video. In fact, on YouTube, suggested videos (which appear in the right sidebar or at the end of a video) are the number-one traffic source.

What percentage of likes is good on YouTube? ›

What Does Good Engagement Look Like? Per the report, metrics that score at the 60th percentile or higher are considered to be good. For example, accounts that average 97.4% in like to dislike rate are at the 60th percentile and are considered to have good performance.

What is a good number of impressions on YouTube? ›

Even though YouTube states, “Half of all channels and videos on YouTube have an impressions CTR that can range between 2% and 10%,” it's not particularly helpful. There's no exact percentage that's considered a good CTR. You're better off keeping an eye on your average channel CTR and always aim to beat it.

What is a good average percentage viewed on YouTube shorts? ›

Creators should generally be aiming for 90%+ average percentage viewed on their YouTube Shorts.

What is a good impression click through rate? ›

Half of all channels and videos on YouTube have an impressions CTR that can range between 2% and 10%. New videos or channels (like those less than a week old), or videos with fewer than 100 views can see an even wider range.

What is a good audience retention rate YouTube? ›

“If your video is longer than five minutes, and audience retention is above 50%, you're probably doing a good job,” Wilson says. “If your video is longer than five minutes, and you're getting audience retention above 70% in the first 30 seconds, then you've got your hook on the video and you're doing a good job.”

How do you know if your YouTube channel is doing well? ›

The Overview tab in YouTube Analytics gives you a high-level summary of how your channel and videos are performing on YouTube. The key metrics card shows your views, watch time, subscribers, and estimated revenue (If you're in the YouTube Partner Program). Note: Some reports may not be available on mobile devices.

How much money do you get from 1 million YouTube views? ›

Using Forbes's estimated pay rate of $5 per 1,000 views, a YouTube video with 1,000,000 views can make upward of $5,000, which makes being a modern-day influencer a pretty lucrative job!

How much money do you get for 1 view? ›

The actual rates an advertiser pays varies, usually between $0.10 to $0.30 per view, but averages out at $0.18 per view.

How many subscribers do you need on YouTube to make money? ›

Yes. You need a minimum 1000 subscribers and at least 4000 watch hours in the past 12 months to be eligible for the YouTube Partner Program – which is necessary to get paid by YouTube.

Can I watch my own video on YouTube to get 4000 watch hours? ›

According to YouTube, you need 4,000 watch hours in the last 12 months and 1,000 subscribers to access the YouTube Partner Program (YPP). Once you reach that threshold, you can apply for the YPP. Then you can start showing ads on your videos if you're approved.

What happens if you watch your own YouTube videos? ›

Pretty simple! If you play your own video, that will be counted as a view. If a viewer watches your video more than once, each screening will be counted as a new view. (That being said, refreshing over and over again to try to game the system will be detected by Youtube.)

How do you get 1k views on YouTube? ›

How to Get More Views on YouTube
  1. Create Compelling Content. ...
  2. Encourage Viewers to Subscribe. ...
  3. Create Playlists to Keep People Watching. ...
  4. Promote Other Videos with End Screens and Cards. ...
  5. Add a Watermark to Your Videos. ...
  6. Make Sure Your Videos Are Embedding Enabled. ...
  7. Promote Your Videos on Other Social Channels.
12 Mar 2022

How do I increase traffic to my YouTube channel? ›

16 Proven tips to promote your YouTube Channel
  1. Write engaging, must-see titles. ...
  2. Optimize your videos for visibility. ...
  3. Figure out what your audience wants. ...
  4. Engage with the YouTube community. ...
  5. Customize your thumbnails. ...
  6. Cross-promote your own videos on YouTube. ...
  7. Target Google search results. ...
  8. Run a contest or giveaway.

Which type of videos get more views? ›

Product review videos are the videos that get viewed the most. Think With Google estimates that 50,000 years of Youtube product review videos have been watched on mobile alone in the past two years.

How do I optimize my YouTube channel for SEO? ›

YouTube SEO Tips
  1. Select a great keyword.
  2. Include accurate closed captions.
  3. Add a transcript to your video description.
  4. Offer subtitles in multiple languages.
  5. Write a keyword-optimized title, description, and tags.
  6. Say your target keyword in your video.
  7. Use a compelling thumbnail.
  8. Add cards and end screens.
23 Jan 2022

How many likes should you get per 100 views? ›

Likes to Views: How Popular is Your Video? The clearest ratio for measuring success when it comes to Likes on your video is likes:views = 4%, that's 4 Likes for every 100 views. If you are not clearing these averages, then your videos aren't doing as well as expected.

Are views more important than likes? ›

Even though likes are more important when considering the engagement rate, however, getting views is the core step that leads to more likes.

How many subs should I get per view? ›

An average is 3 to 5 subscribers per 1000 views.

What is a bad click-through rate YouTube? ›

Outstanding – My top 10% best-performing videos have a click-through rate of more than 6%. Very Good – To make it into the top 20% videos need to have a click-through rate between 5.5% and 5.9%. Good – Top 30% of videos require a click-through rate between 4.5% and 5.4%.

What is a good view duration on YouTube? ›

Average view duration is the average length of time a viewer watches your video. On average, no pun intended, a good average view duration should be between 50 to 60%. And videos with 70% or higher are performing extremely well.

Is 12 impression click-through rate good? ›

For arts and entertainment, the average click-through rate is 10.67%, so a good CTR for businesses in this industry would be something like 11-12%. However, those are the two extremes. You can see that most industries have an average click-through rate of between 4-6%. So a good Google Ads click-through rate is 6-7%+.

Should I upload Shorts daily? ›

I would say as much as you're comfortable with. Whether it's once a day, once a week, or even once a month, it all depends on your growth goals. If you want a more of a rapid growth, you've got to post frequently. If not, and you just want to play around with the feature, you can simply post once a week or so.

Does posting time matter on YouTube? ›

Yes, it does matter what time you post on YouTube in the short term because it will impact how many views your video gets within the first few hours. Optimizing your views during this time period can help you generate more traffic to your content and help the growth of your channel.

What's the best time to upload YouTube Shorts? ›

According to Boosted, the highest level of engagement on YouTube occurs on Friday through Saturday and on Wednesdays. On most days, the best time to post is at 5 p.m. Though, if you post your video before 9 p.m., you are still likely to enjoy success. Another option is to post on a weekday morning at about 8 a.m. EST.

Is 20% click-through rate good YouTube? ›

Generally, a good CTR is any percentage that beats your channel average. So if 5% of people click your content, you should set a goal to reach 6%, 7%, 8%, and beyond. Also, according to YouTube, 50% of channels have a 2-10% CTR.

Is a 20% CTR good? ›

tend to have higher CTR than B2C newsletters. In either case, a good click-through rate for email is between 10% and 20%. However, highly targeted emails (personalized messages, behavior-based campaigns, etc.) can often attain click-through rates above 20%.

Is higher CTR better? ›

A high CTR is a good indication that users find your ads and listings helpful and relevant. CTR also contributes to your keyword's expected CTR, which is a component of Ad Rank. Note that a good CTR is relative to what you're advertising and on which networks.

Does audience retention matter on YouTube? ›

YouTube elevates videos with high audience retention in their search rankings and suggestions because these videos can effectively capture viewers' attention. Audience retention can also inform your future video strategy. The most engaging parts of your video could be your next best video topics.

Is YouTube retention important? ›

Why is YouTube Audience Retention important? YouTube's algorithm detects the overall performance of videos uploaded on a channel to compare and rank the best of all. Having a lower YouTube audience retention percentage can affect this evaluation drastically and bring down the rank of the video on the search engine.

What are spikes YouTube? ›

Spikes. Spikes are moments in your video that were re-watched or shared. Spikes can mean: Your audience watched that segment more than previous segments. Your content isn't clear and your audience had to rewatch a section.

How hard is it to have a successful YouTube channel? ›

Behind every famous vlogger is a long journey of struggle and hard work. There are investments you need to make, processes you need to follow, and more before you even create your first video. With so much that needs to be done, it's difficult to stay organised and on track with your efforts to become a YouTuber.

How can you tell real-time views? ›

Sign in to Google Analytics.. Navigate to your view. Open Reports. Click Real-Time.

Can I be successful on YouTube? ›

While your definition of success may vary, you can generally achieve YouTube success by streamlining your content, following specific guidelines for your videos, uploading with engagement in mind, and interacting with the YouTube community.

How many hours of YouTube do you need to monetize? ›

Open the YouTube Studio app . From the bottom menu, tap Monetize. If you're under the threshold, tap Email me to be notified once you've reached 1,000 subscribers and 4,000 watch hours over the past 12 months. If you meet the eligibility criteria, tap Apply now under “Apply to the YouTube Partner Program”.

How do you find out how much a Youtuber makes? ›

Google pays out 68% of their AdSense revenue, so for every $100 an advertiser pays, Google pays $68 to the publisher. The actual rates an advertiser pays varies, usually between $0.10 to $0.30 per view, but averages out at $0.18 per view. On Average, the YouTube channel can receive $18 per 1,000 ad views.

Which YouTube analytics report can give you the average view duration? ›

The audience retention report is the YouTube Analytics report that can give you the average view duration for all of the videos on your brand's channel.

How do I check traffic on YouTube? ›

You can use the Content tab (or Reach tab at the video level) in YouTube Analytics to understand your video's traffic. Find out the number of times your video thumbnails were shown on YouTube, and how those thumbnail impressions turned into views and watch time.

How much money do you get for 1 view? ›

According to a variety of sources, YouTubers can make anywhere between $0.01 to $0.03 per view with AdSense, with an average of $0.18 per view.

What will happen if I get 1000 subscribers and 4000 hours watch time in one year? ›

In order to monetize your channel you must have 1000 subscribers plus 4000 public watch hours in the last 12 months. You don't have to achieve that in the first 12 months of your channel, it is a continuous target. If you don't reach the target nothing will happen except that you won't be able to monetize.

How can I get 4000 hours fast? ›

Here are extra tips to help you out:
  1. Become obsessed with audience retention. The longer people watch your videos, the more Watch Time you will receive. ...
  2. Don't make long videos just to reach 4,000 hours. You should make your videos just long enough to cover a specific topic. ...
  3. Don't "announce" the end of a video.
24 Nov 2021

How much is 100k views on YouTube? ›

On average, 100,000 YouTube views are worth around $500.

How much money does 1k subscribers make on YouTube? ›

If you get a ton of views, even if you only have 1,000 subscribers, you can make some decent profits on ads. For example, if you can net 20,000 views per video, you can bring in up to $80 in ad revenue. YouTube will take their cut of 50 percent, so each video you will earn $40.

How much money do you get from 1 million YouTube views? ›

How much is 1 million YouTube views worth? For a video with 1 million views, the average pay falls between $2,000 and $3,000 if you use ads on your videos.

What is a good average percentage viewed on YouTube shorts? ›

Creators should generally be aiming for 90%+ average percentage viewed on their YouTube Shorts.

Does posting time matter on YouTube? ›

Yes, it does matter what time you post on YouTube in the short term because it will impact how many views your video gets within the first few hours. Optimizing your views during this time period can help you generate more traffic to your content and help the growth of your channel.

What is a good click-through rate on YouTube impressions? ›

Generally, a good CTR is any percentage that beats your channel average. So if 5% of people click your content, you should set a goal to reach 6%, 7%, 8%, and beyond. Also, according to YouTube, 50% of channels have a 2-10% CTR.

How do you get 1k views on YouTube? ›

How to Get More Views on YouTube
  1. Create Compelling Content. ...
  2. Encourage Viewers to Subscribe. ...
  3. Create Playlists to Keep People Watching. ...
  4. Promote Other Videos with End Screens and Cards. ...
  5. Add a Watermark to Your Videos. ...
  6. Make Sure Your Videos Are Embedding Enabled. ...
  7. Promote Your Videos on Other Social Channels.
12 Mar 2022

How do I increase my YouTube impressions? ›

4. How do I increase my impressions and views on YouTube?
  1. Engage with your audience on the platform. Make sure to ask questions in your video for people to comment on. ...
  2. Authenticity. ...
  3. Be Consistent. ...
  4. Create Quality Video Thumbnails and Titles.
1 Apr 2020

How do you gain views? ›

More videos on YouTube
  1. Promote your YouTube videos across all your social media channels. ...
  2. Ask your viewers to subscribe to your channel. ...
  3. Enable embedding. ...
  4. Amp up the watch time. ...
  5. Transcribe your videos. ...
  6. Post your video at the right time.


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